Hello gorgeous goddesses,
Today I wanted to draw your attention to the disparity between the covers on the glossies and how we address the body positivity message.
First, I want to commend Cosmo for the Tess Holliday cover and the feature spread on her. She’s voluptuous, beautiful, and body positive activist and founder of the #effyoubeautystandards on Instagram, rocking it for the larger lady – even if she did cry moments before the shoot due to her own insecurities. Finally it seems, on the surface at least, we are celebrating size diversity on the cover of such a high profile mag, rather than just ethnicity!
On the flip side of that we have the very beautiful (and potentially photoshop-touched up) Kylie Jenner on the cover of Glamour mag this, under the label “A beauty icon”. She from Kardashians fame, who in the article also discusses her insecurities. These two apposing views of what beauty is got me thinking; what does this teach not only us, but the equally impressionable younger generation?
In my opinion I don’t believe that it’s actually doing anything for body positivity and here’s why. We have two beautiful young women on the cover of two different magazines – these two women represent the extremes of skinny and obese. On one hand it’s saying hey it doesn’t matter what you look like, love your body whatever it’s shape or size – which is of course positive – but by the same token isn’t it just the glossies/ media ticking the “token big girl shoot”/ PC box?
And again on the flip side it’s also saying – in contrast – that you too can try and achieve this completely unrealistic and unattainable body, that is perfect, blemish free and fit’s into all the latest fashions! This is a much more accurate image for the glossies/ media to be peddling.
There are pockets of change to be found though, with the online fashion retailers, unlike their glossy cousins. The likes of Pretty Little Thing, Missguided and BooHoo are more and more including all shapes, sizes and ethnicities in their adverts and products, which I believe serves to promotes the fact that you can be beautiful no matter what your shape or size much better.
High Street giants Primark and River Island are also celebrating body positivity and diversity too, with their recent choice of models. At New York Fashion Week, this week, we saw Spanish Down Syndrome model Marian Avila walk for Talisha White. All of this is really is so refreshing to see.
In a nutshell what I’m saying is that changes in views about body positivity won’t be achieved by simply having a larger models gracing the cover of a glossy magazine or two. We have to change the way we see people; stop judging each other and by celebrating our bodies anyway we can. What has happened so far with the likes of Tess Holliday and the Body Image Movement is FANTASTIC and super encouraging, but it needs to happen on a much broader scale and in a much wider context, and for the right reasons. AND not just as a token gesture in order sell magazine copies!
Until next time…